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Seismic achieves ISO 42001 certification: Setting the standard for trusted, responsible AI

By Tony Smith — On 17 November 2025

Artificial intelligence is fundamentally reshaping the way we work. In a landscape where innovation moves fast, trust moves faster. That's why Seismic is proud to announce that we are now ISO/IEC 42001 certified — a rare and significant milestone that underscores our commitment to responsible, ethical, and secure AI.

As one of the few companies worldwide to achieve this certification, Seismic is setting a new global benchmark for trusted AI governance in go-to-market technology.

What ISO 42001 means and why it matters

ISO/IEC 42001 is the first international standard for AI management systems. It outlines best practices for the responsible design, development, and deployment of AI, emphasizing transparency, risk mitigation, and continuous improvement.

Unlike ISO 27001, which addresses general information security, or frameworks like the NIST AI Risk Management Framework, ISO 42001 specifically governs AI practices. Certification requires an independent third party to rigorously audit and verify compliance with the standard's controls.

Earning ISO 42001 is more than a badge. It means Seismic has proven its ability to build AI in a way that is ethical, explainable, and aligned with customer safety and regulatory expectations.

How Seismic embeds responsible AI into its platform

Responsible AI isn't something we bolt on. It's woven into our platform architecture. Seismic's agentic AI framework and AI gateway layer are purpose-built to ensure model flexibility, control, and governance across every AI-powered capability.

Behind the scenes, continuous compliance checks and robust data privacy safeguards are in place. Seismic's AI models ingest content from approved internal sources, run audits to ensure output quality, and maintain rigorous control over what gets shared and how.

Whether it's generating a pitch deck, analyzing sales meetings, or recommending learning content, AI in the Seismic Enablement Cloud™ is designed to operate within well-defined, auditable boundaries.

Why customers can trust Seismic's AI

ISO 42001 certification gives Seismic customers — especially those in regulated industries like financial services — measurable assurance. AI-generated outputs from Seismic are not only brand-safe and compliant but are also traceable and aligned to enterprise-grade security practices.

Transparency: Customers can see where AI outputs come from and how they're derived.
Control: Configurable guardrails allow businesses to fine-tune how AI behaves based on their risk tolerance.
Confidence: Regulated industries can rely on Seismic's AI to uphold the same rigorous standards they do.

"Trusted AI isn't just an aspiration — it's a certified reality."

A broader vision for responsible innovation

Seismic's commitment to interoperability ensures that AI agents don't operate in silos. Through adoption of the Model Context Protocol (MCP), our Aura agents can securely collaborate with platforms like Salesforce AgentForce, Microsoft Copilot, Gong, and more.

This makes it easier for customers to build future-ready enablement strategies, knowing that the agents they rely on today are built to adapt and scale responsibly as their tech ecosystem evolves.

And we're not stopping here. As part of our broader AI governance roadmap, Seismic is investing in continual audits, cross-platform data transparency, and partnerships that prioritize ethics and trust alongside innovation.

The future of enablement is certified

With ISO 42001 certification, Seismic isn't just participating in the future of AI — we're helping shape it. This milestone affirms that when you work with Seismic, you're working with a partner that puts trust, transparency, and compliance at the heart of its technology.

Learn more about our approach to responsible AI governance or get a demo to see how Seismic's certified AI can transform your enablement strategy.

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