Aligning for Rapid Transformation

Uber was undergoing a major commercial transformation, rapidly expanding its business to restaurants, retailers, and advertisers. This shift required aligning 3,500 global sellers around a new, customer-centric operating model—fast. The enablement team, already at capacity, faced evolving requirements and compressed timelines. Before scaling their enablement initiatives, Uber needed rapid alignment at the leadership level, clear strategy communication, and a globally coordinated rollout of structured, measurable, and localized training.

Rapid Alignment of Global Leadership

Seismic’s Strategic Enablement Services team stepped in as true partners, integrating quickly to lead the planning, design, and execution of the two-day offsite. What started as support quickly evolved into full strategic collaboration.

Seismic worked closely with Uber’s leadership to shape the agenda, craft content, and manage constant iterations in response to shifting priorities. The Strategic Enablement Services team took point on logistics, content flow, and speaker coordination, ensuring the entire event stayed tightly aligned to the overarching vision.

Nick Lewis, Global Head of Revenue Enablement, described the collaboration simply: “Seismic just showed up and owned it. There were moments where timelines moved up, asks changed overnight, and it didn’t matter. They flexed, adapted, and delivered every single time.”

Despite scope changes and shifting deadlines, Seismic continued to lead. The team helped finalize presentation materials, supported speaker preparation, and facilitated breakout sessions that pushed critical conversations forward. They didn’t just help manage the event, they made it meaningful.

Launching a Scalable Global Enablement Program

Seismic’s Strategic Enablement Services team immediately became a force multiplier.

The partnership began with an intensive discovery sprint: more than 40 stakeholder interviews across regions and roles to understand what sellers needed to know, say, and do. From there, Seismic worked with Uber’s Strategy & Operations team to build a structured, role-specific enablement plan and a phased rollout aligned to evolving business priorities.

Nick described the process as transformative. “This wasn’t about checking a box. It was about delivering a world-class program at scale and fast.”

The plan included role-based learning paths, centralized resource hubs, and a unified structure for global delivery through Seismic’s platform. Originally scoped for five Seismic Pages and a 4-week delivery timeline, the program quickly expanded in both scope and urgency. In 2 short weeks, the team pivoted to deliver:

• 45 pages, tailored by role and region
• 35 learning lessons
• Translation across six languages
• A centralized Seismic Program with built-in reporting
• Templates and workflows to support localization across content owners, translation agencies, and internal stakeholders

Seismic stepped in wherever needed. When internal enablement resources were stretched thin, the team absorbed content management, translation coordination, and project governance. They also transformed an extensive slide manager deck into an interactive lesson, completing it in record time for an accelerated launch.

“Seismic flexed with us,” said Nick. “Every time something changed, they were already ahead of it.”